Exchange-traded funds (ETFs) have been consistently taking market share on mutual funds as lower cost passive investments.

ETFs typically track indices as their preferred mechanism and unsurprisingly the ETFs with the highest assets under management follow indices such as the S&P-500 and Eurostoxx-50 offering an extremely low cost way to access “beta” or exposure to a market benchmark. Smart beta techniques have gained increasing traction over the last twenty years in the ETF world, to provide the next level in enhanced portfolio return. The ETF industry then looked for viable ways to provide altern

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