Data services became key for a number of clients dealing with structured products during last year’s choppy markets but full adoption of technology remains a challenge as “some buy-side firms are still talking about stocks and bonds”

In the second of a two part of interview, Karim Faraj (pictured) , head of front-office derivatives products at Bloomberg, talks about leveraging market events to highlight the value of Bloomberg’s structured products platform, where the demand for automation is coming from and the challenges around legacy issues. The structured product market went through a challenging time last year and this had a negative impact in some areas but also opened up opportunities. “The market meltdow

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