Standard Bank in South Africa has broken the mould, offering 50 products a week to retail investors in a market where distributors generally have few products on display due to the difficulty in managing optionality and interest rate volatility and keeping salesforces concentrated on getting the most from each product. Following the increase in demand from local investors for structured products, the bank's sales volume has increased to almost ZAR700m year to date with new sales increasing by 2

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