Structured notes remain the most popular vehicle to deliver structured products to retail investors, but a number of other wrappers have increased their popularity in recent years offering market players opportunity to grow the pie.

In this article we look at the increasing weight of exchanged traded products and indexed annuities in the US structured products market. Defined-outcome exchange-traded fund (ETF) For investors looking to manage volatility, defined-outcome ETFs, also called “buffer ETFs” have become a popular instrument to invest in markets as they generally offer protection from some percentage of market losses via the “buffer” while capping market gains over a specified period. We