Vontobel has rolled out its "deritrade pricer" platform for structured products to the Singapore wealth management market.
"Deritrade pricer" is a free, fully automated platform which provides live pricing feeds for customised equity-linked notes (ELNs) and fixed coupon notes (FCN) with Asian underlyings.
The platform is available only for banks, merchant banks and brokers licensed by the Monetary Authority of Singapore (MAS) and provides pricing on 18,000 customised structured products, including more than 1,000 underlyings and 100 currency pairs.
Fredy R. Flury, chief executive and head of financial products of Vontobel Financial Products (Asia Pacific) in Singapore, told SRP that the aim of the deritrade launch in Singapore is to bring pricing transparency within the Asian financial market for structured products.
"It is the next generation of pricing information for relationship managers to have a convenient and competitive service at their fingertips, easy to access for them and getting an immediate price indication," he said.
The Swiss bank said that the platform fills a gap in a market for a technology-driven offering and marks an important signal of its long-term commitment to the region.
Vontobel appointed Fredy R. Flury as head of financial products Singapore and chief executive of Vontobel Financial Products (Asia Pacific) in November 2013 ,in a move to bolster its market development efforts in the region and lead the launch of 'deritrade' in Singapore.
The Swiss bank has been planning to launch 'deritrade' in Singapore since 2012 when Georg von Wattenwyl, global head of financial products advisory & distribution at Vontobel Switzerland, unveiled the firm's plans for expansion in Asia and the Middle East.
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