Think private banking and what comes to mind is lunch, dinners, rounds of golf, and various of life life's expensive accoutrements. Talk to a private banker and you will find that this indulgence includes going to a client's wedding and joining them on holiday. Like a hired cook or maid, private bankers can become indigenous to the family that they advise, with the word friend bandied about frequently, largely due to the degree of trust that develops between the classily-suited financial adviser

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